Idea

1742414315852767923

Name

Automated Pentesting

Created

19-03-25 19:58

Last Updated

31-03-25 13:57

Description

Automated and continuous pentesting as a service for security vulnerability detection

Business Model

B2B

Revenue Model

-

Target Audience

-

Execution

Hard

Tags

security

Summary

Weighted Score
info Higher score means higher demand with lower customer acquisition cost
54 / 100

Details

Report Engine
ISL
Google Planner & Clickstream Ver. 1e
SEO Good

The number of keywords found is relatively high, indicating that SEO is a great channel to focus on to target your audience.

Marketability Good

The median keyword volume is relatively high, which is a great sign for marketability. Cold outreach combined with SEO could lead to significant market share capture.

Reach Good

The high overall search volume is a great sign of a very large market that is constantly on the lookout for new products & services in this space.

Fragmentation Poor

A significant amount of volume is concentrated in the top-10 keywords. Prolonged marketing efforts are required in order to compete.

AdvertisingPoor

The Cost Per Click is very high which could lead to customer acquisition cost being too steep for new market entrants to cover.

Recommendations

Coming Soon!

Search Demand

Examined Keywords
info Number of keywords we examined
5 850
Higher is better Ok
Targetable Keywords
info Keywords that fit your idea
117
Higher is better Good
Total Volume
info Total Google search queries you can go after
3 621 980
Higher is better Good

Marketability

Search Diversity
info How often your keywords include phrases like 'Security'
39.32%
Lower is better Poor
Top-10 Volume
info Amount of traffic the Top-10 keywords receive
80.15%
Lower is better Poor
Median Volume
info The median search volume across all identified keywords
2 900
Higher is better Good

Advertising

Average CPC
info Estimated average Cost Per Click to advertise on Google
$2.26
Lower is better Poor
Competition
info Estimated competition when advertising on Google
21.56%
Lower is better Ok
Ad Group
info Most likely topical keywords market you would go after
Security
Other groups may also apply!

Adjacent Ideas

Adjacency recommendations can help you pivot in case you're unhappy with your idea.

No adjacent ideas were found.

Websites

Relevant Websites shows you places your target audiences frequent.

No websites found.

Competitors can help you identify other similar service providers.

No websites found.

Themes

Themes can help you identify ways to further marketing opportunities.

> Vulnerability Management> Compliance Testing> Penetration Testing> Cybersecurity> Risk Assessment> Threat Detection> Continuous Monitoring> Automated Testing> Security Optimization> Incident Response

Potential Audiences

Audiences can help you niche and further improve the potential of your idea.

> Cybersecurity Consultants> It Managers> Network Administrators> Compliance Officers> Cloud Security Architects> Devops Teams> Security Researchers> Incident Responders> Threat Hunters> Vp Of Engineering> It Directors> Security Engineers> Penetration Testers> Bug Bounty Hunters> Red Team Operators> Blue Team Operators> Healthcare It Professionals> Government Cybersecurity Agencies

Marketing Strategies

Marketing Strategies that can be applied to your idea.

No applicable strategies were found.

Thematic Reddit Threads

Reddit can be a great marketing channel. We've scraped the top SERP threads based on your primary keywords.

/r/sysadmin > Which Pen Test services don't suck? : r/sysadmin - Reddit /r/msp > Penetration Testing Suggestions : r/msp - Reddit /r/Pentesting > What Pen Test Vendors do you use or Recommend? - Reddit /r/cybersecurity > Why is Penetration Testing so hard to get into? : r/cybersecurity /r/msp > Penetration Testing as a Service (PTaaS): any feedback on ... - Reddit /r/msp > What vulnerability scanner do you use? : r/msp - Reddit /r/cybersecurity > What tools do you use for vulnerability management and ... - Reddit /r/cybersecurity > How to identify cybersecurity vulnerabilities - Reddit /r/msp > What do customers expect from vulnerability scanning? - Reddit /r/cybersecurity > What do you REALLY think about vulnerability management? - Reddit /r/sysadmin > What's your experience with continuous penetration testing? - Reddit /r/cybersecurity > Continuous PenTesting : r/cybersecurity - Reddit /r/cybersecurity > Automated Pentesting : r/cybersecurity - Reddit /r/cybersecurity > Continuing with penetration testing or smart contract auditing? - Reddit /r/AskNetsec > Are Pentesting as a Service any good? : r/AskNetsec - Reddit /r/QualityAssurance > Does anyone here actively work with security testing as a QA? - Reddit /r/QualityAssurance > Security Testing as QA Engineer : r/QualityAssurance - Reddit /r/softwaretesting > Security testing : r/softwaretesting - Reddit /r/QualityAssurance > As a QA or SDET, do you also take care of security testing ... - Reddit /r/QualityAssurance > Where to begin with security testing? : r/QualityAssurance - Reddit /r/AskNetsec > Automated penetration testing software? : r/AskNetsec - Reddit /r/Pentesting > Automated Pentest - Reddit /r/AskNetsec > Can anyone recommend an automated pen test vendor? - Reddit /r/Pentesting > Will pentesting be fully automated? Is it still worth pursuing ... - Reddit /r/msp > Buying a pentesting company : r/msp - Reddit /r/cybersecurity > Pen test vendor recommendation : r/cybersecurity - Reddit /r/pentest > Low cost pen testing service? : r/pentest - Reddit /r/cybersecurity > Vulnerability Scanning questions : r/cybersecurity - Reddit /r/cybersecurity > Any vulnerability detector for non internet infraestructure? - Reddit /r/HowToHack > vulnerabilities scan : r/HowToHack - Reddit /r/msp > Vulnerability scanning - why do these services all suck? : r/msp /r/cybersecurity > Vulnerability scan : r/cybersecurity - Reddit /r/msp > Continual VAs/Pentests : r/msp - Reddit /r/softwaretesting > How to get from software testing to security testing (and maybe even ... /r/Pentesting > Security testing tool that could support deep api scanning? - Reddit /r/softwaretesting > How to get safety/security testing skills? : r/softwaretesting - Reddit /r/selfhosted > How to test my security? : r/selfhosted - Reddit /r/cybersecurity > Nobody can deny the value and depth provided by manual ... - Reddit /r/sysadmin > Anyone used any automated pen test tools like this one in particular ... /r/cybersecurity > Automated Penetration Testing Report Generator : r/cybersecurity /r/msp > Anyone using any automated penetration testing tools : r/msp - Reddit

Keyword Opportunities

We've removed all keywords with 1M+ or below 300 in volume as these are usually not worth targeting for new businesses.

# Keyword Est. Volume Volume Bracket CPC Ad Potential
1 cyber sec 823 000 5 / 5 $0.58 5 / 5
2 cyber security 823 000 5 / 5 $0.58 5 / 5
3 sec service 246 000 5 / 5 $2.02 4 / 5
4 security service 246 000 5 / 5 $2.01 4 / 5
5 risk management 165 000 5 / 5 $0.47 4 / 5
6 risk assess 135 000 5 / 5 $0.98 4 / 5
7 risk assessment 135 000 5 / 5 $0.98 4 / 5
8 pen testing 110 000 5 / 5 $1.65 4 / 5
9 penetration test 110 000 5 / 5 $2.10 3 / 5
10 penetration testing 110 000 5 / 5 $2.10 3 / 5
11 network test 90 500 5 / 5 $0.13 4 / 5
12 network security 49 500 4 / 5 $0.40 4 / 5
13 cyber security company 33 100 4 / 5 $1.84 3 / 5
14 auto test 27 100 4 / 5 $0.21 4 / 5
15 pentest tool 22 200 3 / 5 $0.92 3 / 5
16 pen test tool 22 200 3 / 5 $0.98 3 / 5
17 pen testing tool 22 200 3 / 5 $0.92 3 / 5
18 penetration testing tool 22 200 3 / 5 $0.92 3 / 5
19 penetration testing tools 22 200 3 / 5 $0.92 3 / 5
20 security check 18 100 3 / 5 $1.04 3 / 5
21 security checker 18 100 3 / 5 $1.04 3 / 5
22 vulnerability assessment 18 100 3 / 5 $1.36 3 / 5
23 auto scan 14 800 3 / 5 $0.18 4 / 5
24 vuln scan 14 800 3 / 5 $3.12 3 / 5
25 cyber threat 14 800 3 / 5 $1.09 3 / 5
26 security testing 14 800 3 / 5 $0.53 3 / 5
27 vulnerability scan 14 800 3 / 5 $3.12 3 / 5
28 pentest service 12 100 3 / 5 $4.51 2 / 5
29 pen test service 12 100 3 / 5 $4.51 2 / 5
30 pentest services 12 100 3 / 5 $4.51 2 / 5
31 pen test services 12 100 3 / 5 $5.78 2 / 5
32 security analysis 12 100 3 / 5 $0.04 4 / 5
33 pen testing service 12 100 3 / 5 $4.51 2 / 5
34 pen testing services 12 100 3 / 5 $4.48 2 / 5
35 penetration test service 12 100 3 / 5 $4.48 2 / 5
36 penetration testing service 12 100 3 / 5 $4.48 2 / 5
37 penetration testing services 12 100 3 / 5 $4.48 2 / 5
38 test auto 9 900 3 / 5 $0.06 4 / 5
39 compliance audit 9 900 3 / 5 $1.90 3 / 5
40 security audit 6 600 2 / 5 $2.08 2 / 5
41 cyber security solution 5 400 2 / 5 $1.23 3 / 5
42 cybersecurity vulnerability 5 400 2 / 5 $0.46 3 / 5
43 cyber protect 4 400 2 / 5 $1.57 2 / 5
44 system security 4 400 2 / 5 $0.52 3 / 5
45 cyber protection 4 400 2 / 5 $1.57 2 / 5
46 compliance security 4 400 2 / 5 $1.80 2 / 5
47 cyber security audit 4 400 2 / 5 $1.74 2 / 5
48 risk assessment tool 4 400 2 / 5 $1.16 3 / 5
49 risk management tool 4 400 2 / 5 $1.08 3 / 5
50 vulnerability detection tool 4 400 2 / 5 $1.93 2 / 5
51 cybersecurity risk assessment 4 400 2 / 5 $3.22 2 / 5
52 vulnerability detection tools 4 400 2 / 5 $1.78 2 / 5
53 compliance test 3 600 2 / 5 $1.43 2 / 5
54 test vuln 2 900 2 / 5 $1.14 2 / 5
55 vuln test 2 900 2 / 5 $1.02 2 / 5
56 pentest network 2 900 2 / 5 $1.35 2 / 5
57 vulnerability test 2 900 2 / 5 $1.02 2 / 5
58 security risk assessment 2 900 2 / 5 $2.60 2 / 5
59 cybersecurity risk management 2 900 2 / 5 $2.15 2 / 5
60 auto security 2 400 2 / 5 $0.58 3 / 5
61 continuous test 2 400 2 / 5 $1.97 2 / 5
62 security test tool 2 400 2 / 5 $0.81 2 / 5
63 security testing tool 2 400 2 / 5 $0.81 2 / 5
64 cyber security test 1 900 2 / 5 $1.10 2 / 5
65 security protection 1 900 2 / 5 $1.66 2 / 5
66 cyber security protection 1 900 2 / 5 $2.16 2 / 5
67 pentest security 1 600 2 / 5 $3.10 2 / 5
68 security pentest 1 600 2 / 5 $3.11 2 / 5
69 security platform 1 600 2 / 5 $1.91 2 / 5
70 security pentesting 1 600 2 / 5 $3.12 2 / 5
71 security penetration testing 1 600 2 / 5 $3.11 2 / 5
72 vulnerability testing service 1 600 2 / 5 $4.41 2 / 5
73 cybersecurity penetration testing 1 600 2 / 5 $2.08 2 / 5
74 vulnerability assessment services 1 600 2 / 5 $4.38 2 / 5
75 security vuln 1 300 1 / 5 $2.24 2 / 5
76 pentest software 1 300 1 / 5 $2.12 2 / 5
77 vulnerability report 1 300 1 / 5 $2.10 2 / 5
78 security vulnerability 1 300 1 / 5 $2.24 2 / 5
79 web application security testing 1 300 1 / 5 $0.92 2 / 5
80 sec compliance 1 000 1 / 5 $2.86 2 / 5
81 security protection service 1 000 1 / 5 $1.61 2 / 5
82 pentest company 880 1 / 5 $2.68 2 / 5
83 pen test company 880 1 / 5 $6.17 1 / 5
84 penetration test company 880 1 / 5 $6.17 1 / 5
85 security testing services 880 1 / 5 $1.00 2 / 5
86 automated penetration testing 880 1 / 5 $3.88 2 / 5
87 sec audit 720 1 / 5 $2.83 2 / 5
88 pentesting service 720 1 / 5 $3.46 2 / 5
89 pentest as a service 720 1 / 5 $3.46 2 / 5
90 network security audit 720 1 / 5 $1.00 2 / 5
91 network security assessment 720 1 / 5 $1.32 2 / 5
92 vulnerability management services 720 1 / 5 $4.10 1 / 5
93 test security 590 1 / 5 $0.71 2 / 5
94 network security test 590 1 / 5 $1.84 2 / 5
95 security vulnerability tool 590 1 / 5 $4.05 1 / 5
96 security vulnerability scanning 590 1 / 5 $4.05 1 / 5
97 security vulnerability assessment 590 1 / 5 $2.86 2 / 5
98 network vulnerability 480 1 / 5 $1.70 2 / 5
99 pentest cyber security 480 1 / 5 $1.32 2 / 5
100 risk assessment service 480 1 / 5 $2.19 2 / 5
101 vulnerability detection 480 1 / 5 $2.44 2 / 5
102 cybersecurity audit services 480 1 / 5 $2.13 2 / 5
103 vulnerability scanning services 480 1 / 5 $7.46 1 / 5
104 vulnerability management platform 480 1 / 5 $4.97 1 / 5
105 auto audit 390 1 / 5 $0.79 2 / 5
106 auto pentest 390 1 / 5 $3.01 1 / 5
107 automated pentest 390 1 / 5 $10.85 1 / 5
108 vulnerability fix 390 1 / 5 $2.00 2 / 5
109 automated pentesting 390 1 / 5 $3.00 1 / 5
110 vulnerability assessment tools 390 1 / 5 $2.09 1 / 5
111 network vulnerability assessment 390 1 / 5 $1.15 2 / 5
112 security audit tool 320 1 / 5 $0.97 2 / 5
113 system vulnerability 320 1 / 5 $1.95 1 / 5
114 app security assessment 320 1 / 5 $3.07 1 / 5
115 automated security testing 320 1 / 5 $1.20 2 / 5
116 automated vulnerability scanners 320 1 / 5 $3.77 1 / 5
117 automated vulnerability scanning 320 1 / 5 $3.77 1 / 5

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