Idea

1743341440876796188

Name

Peakbox

Created

30-03-25 13:30

Last Updated

30-03-25 13:30

Description

A mens grooming subscription service that offers all toiletries at a price point cheaper and wider ranging than the competition

Business Model

B2C

Revenue Model

Subscription

Target Audience

Men, students, dads

Execution

Hard

Competitors

HarrysDollar shave clubGq

Summary

Weighted Score
info Higher score means higher demand with lower customer acquisition cost
43 / 100

Details

Report Engine
ISL
Google Planner & Clickstream Ver. 1e
SEO Poor

The total number of keywords found was very low. This is usually associated with markets that lack search diversity which makes SEO less attractive of a customer acquisition channels.

Marketability Ok

The keywords found provide decent access to organic marketing opportunities with a healthy median search volume.

Reach Poor

The overall total volume is considered to be low. The idea's positioning in the market is not connecting with what people are searching for.

Fragmentation Good

The keyword volume split shows a good amount of fragmentation. Targeting the keywords your competitors are ignoring can translate into significant market share capture.

AdvertisingGood

Advertising cost in this space is relatively low. This makes for great opportunities if the pricing model and conversion rates are tuned correctly.

Recommendations

Coming Soon!

Search Demand

Examined Keywords
info Number of keywords we examined
4 100
Higher is better Ok
Targetable Keywords
info Keywords that fit your idea
82
Higher is better Poor
Total Volume
info Total Google search queries you can go after
654 780
Higher is better Poor

Marketability

Search Diversity
info How often your keywords include phrases like 'Grooming'
46.34%
Lower is better Poor
Top-10 Volume
info Amount of traffic the Top-10 keywords receive
64.07%
Lower is better Good
Median Volume
info The median search volume across all identified keywords
2 400
Higher is better Ok

Advertising

Average CPC
info Estimated average Cost Per Click to advertise on Google
$0.41
Lower is better Good
Competition
info Estimated competition when advertising on Google
80.10%
Lower is better Poor
Ad Group
info Most likely topical keywords market you would go after
Grooming
Other groups may also apply!

Adjacent Ideas

Adjacency recommendations can help you pivot in case you're unhappy with your idea.

> Personalized grooming product recommendations> Grooming tips and advice blog or youtube channel> Luxury grooming product line for special occasions> Grooming product sampler service for new releases> Partnership with barbershops or salons for exclusive offers

Themes

Themes can help you identify ways to further marketing opportunities.

> Personal Care> Men's Health> Subscriptions> Toiletries> Beauty Products> Shaving> Skincare> Haircare> Fragrances> Luxury Grooming

Potential Audiences

Audiences can help you niche and further improve the potential of your idea.

> Young Professionals> Urban Dwellers> College Students> Fitness Enthusiasts> Busy Fathers> Men Aged 25 45> City Dwellers> Health Conscious Men> Men With Active Lifestyles> Men Who Value Convenience> Men Who Prioritize Affordability> Environmentally Conscious Men> Men With Sensitive Skin> Men Who Travel Frequently> Men Who Work Outdoors

Marketing Strategies

Marketing Strategies that can be applied to your idea.

Influencer Marketing

Partner with influencers

Social Media

Leads via facebook

Content Marketing

Blog posts on grooming

Email Marketing

Newsletters with tips

Referral Marketing

Rewards for referrals

Paid Advertising

Google ads targeting

Thematic Reddit Threads

Reddit can be a great marketing channel. We've scraped the top SERP threads based on your primary keywords.

/r/AskReddit > What are the best subscriptions worth spending money on ... /r/Frugal > Where do you get Toiletries? : r/Frugal /r/onebag > Buying travel size toiletries online : r/onebag /r/AskReddit > What are your grooming tips for men? : r/AskReddit /r/Frugal > What items (foodstuffs/toiletries/household) are worth bulk ... /r/Productivitycafe > What subscriptions are worth it? : r/Productivitycafe /r/trueratediscussions > What are some male beauty standards? /r/loblawsisoutofcontrol > Where do you buy your toiletries? : r/loblawsisoutofcontrol /r/SkincareAddiction > [Misc] Beauty among men : r/SkincareAddiction /r/Frugal > Grooming your own dog : r/Frugal /r/AskReddit > Reddit, Let's create The Ultimate Male Grooming and ... /r/Frugal > What subscriptions are still worth it, in a world where ... /r/doggrooming > Cheap grooming supplies : r/doggrooming /r/coolguides > A Cool Guide to Men's Grooming : r/coolguides /r/cordcutters > Which subscription services do you subscribe to? /r/Frugal > Where do you buy your hygiene items? : r/Frugal /r/beauty > Beauty tips for men? : r/beauty /r/povertyfinance > Best Place To Buy Hygiene Products? : r/povertyfinance /r/Goldendoodles > How much do you pay for grooming? : r/Goldendoodles /r/malefashionadvice > Skincare Advice for Men : r/malefashionadvice /r/onebag > What toiletries do you bring with you? : r/onebag /r/airbnb_hosts > Which is most cost effective, buying full sized or travel ... /r/AskMenOver30 > What are your daily, weekly, monthly grooming habits? /r/AskReddit > Men of reddit what are some grooming tips you can give a ... /r/BuyItForLife > Unorthodox Request: Male Beauty Product List For Life /r/doggrooming > “Low Cost Grooming” : r/doggrooming /r/nova > Affordable Dog Groomer Recs : r/nova /r/service_dogs > Low-cost grooming? : r/service_dogs /r/AskReddit > What subscription is worth every penny for you? : r/AskReddit /r/Frugal > How to save money on dog grooming, the smart way. /r/AskNYC > Affordable Toiletries? : r/AskNYC /r/malegrooming > Is there any wiki or 101 guide about grooming? /r/AskMen > Men, what are your beauty tips? : r/AskMen /r/AskMen > What are some grooming tips that every guy should know? /r/ask > Is anyone else tired of everything going to a subscription ... /r/AskReddit > Men of Reddit, what are some of your beauty tips for other ... /r/Productivitycafe > What's a subscription that's actually worth the money? /r/AussieFrugal > Where to buy toiletries in bulk? : r/AussieFrugal /r/Frugal > Budget is tight lately, so I groomed my dog myself for the ... /r/Frugal > Frugal pet grooming! /r/beauty > Any Tips On Looking Better as a Man? : r/beauty /r/GenZ > What subscriptions do you guys still pay for? : r/GenZ /r/AskWomen > what is a simple grooming/self-care technique more men ...

Keyword Opportunities

We've removed all keywords with 1M+ or below 300 in volume as these are usually not worth targeting for new businesses.

# Keyword Est. Volume Volume Bracket CPC Ad Potential
1 shave cream 110 000 5 / 5 $0.21 4 / 5
2 mens grooming kit 40 500 4 / 5 $0.08 4 / 5
3 male groom kit 40 500 4 / 5 $0.08 4 / 5
4 grooming men kit 40 500 4 / 5 $0.17 4 / 5
5 grooming kit mens 40 500 4 / 5 $0.08 4 / 5
6 men toiletry kit 33 100 4 / 5 $0.19 4 / 5
7 toiletry kit mens 33 100 4 / 5 $0.19 4 / 5
8 low price 27 100 4 / 5 $0.01 5 / 5
9 shave kit 27 100 4 / 5 $0.06 4 / 5
10 shave gel 27 100 4 / 5 $0.03 4 / 5
11 toiletry bag 22 200 3 / 5 $0.20 4 / 5
12 mens grooming 18 100 3 / 5 $0.68 3 / 5
13 grooming kit 14 800 3 / 5 $0.17 4 / 5
14 men grooming kit 9 900 3 / 5 $0.04 4 / 5
15 toiletry kit 9 900 3 / 5 $0.08 4 / 5
16 toilet kit 9 900 3 / 5 $0.08 4 / 5
17 toilet set 9 900 3 / 5 $0.25 3 / 5
18 shave set 8 100 3 / 5 $0.23 3 / 5
19 mens shaving kit 8 100 3 / 5 $0.52 3 / 5
20 mens shave kit 8 100 3 / 5 $0.52 3 / 5
21 mens care 6 600 2 / 5 $0.24 3 / 5
22 subscription service 5 400 2 / 5 $2.31 2 / 5
23 grooming service 5 400 2 / 5 $0.38 3 / 5
24 mens grooming set 5 400 2 / 5 $0.17 3 / 5
25 grooming set mens 5 400 2 / 5 $0.17 3 / 5
26 men shave 3 600 2 / 5 $0.68 3 / 5
27 toiletry mens 3 600 2 / 5 $0.48 3 / 5
28 mens shave 3 600 2 / 5 $1.43 2 / 5
29 mens toiletry 3 600 2 / 5 $0.48 3 / 5
30 mens toilet 3 600 2 / 5 $0.44 3 / 5
31 cheap toilet 3 600 2 / 5 $0.26 3 / 5
32 toiletry store 3 600 2 / 5 $0.63 3 / 5
33 mens beauty 2 900 2 / 5 $0.27 3 / 5
34 grooming supply 2 900 2 / 5 $0.58 3 / 5
35 toiletry box 2 900 2 / 5 $0.21 3 / 5
36 mens product 2 900 2 / 5 $0.13 3 / 5
37 grooming box 2 900 2 / 5 $0.26 3 / 5
38 groom box 2 900 2 / 5 $0.26 3 / 5
39 shave supply 2 900 2 / 5 $0.70 3 / 5
40 men care package 2 400 2 / 5 $0.32 3 / 5
41 grooming tool 2 400 2 / 5 $0.28 3 / 5
42 grooming product 2 400 2 / 5 $0.34 3 / 5
43 groom products 2 400 2 / 5 $0.34 3 / 5
44 grooming set 1 900 2 / 5 $0.10 3 / 5
45 shave product 1 900 2 / 5 $0.66 2 / 5
46 mens grooming advice 1 600 2 / 5 $0.27 3 / 5
47 mens care products 1 600 2 / 5 $0.10 3 / 5
48 best mens grooming 1 600 2 / 5 $0.43 3 / 5
49 shave tools 1 600 2 / 5 $0.27 3 / 5
50 mens shaving products 1 300 1 / 5 $0.65 2 / 5
51 grooming price 1 300 1 / 5 $0.24 3 / 5
52 toiletry set 1 300 1 / 5 $0.13 3 / 5
53 male grooming products 1 000 1 / 5 $0.65 2 / 5
54 shave subscription 1 000 1 / 5 $1.47 2 / 5
55 mens grooming tool 880 1 / 5 $0.39 2 / 5
56 shave box 880 1 / 5 $0.01 4 / 5
57 shaving box 880 1 / 5 $0.01 4 / 5
58 shave mens 880 1 / 5 $1.14 2 / 5
59 grooming club 880 1 / 5 $1.20 2 / 5
60 grooming store 880 1 / 5 $0.42 2 / 5
61 mens grooming club 720 1 / 5 $0.88 2 / 5
62 cheap toiletry 720 1 / 5 $0.33 2 / 5
63 mens care kit 720 1 / 5 $0.18 3 / 5
64 mens grooming box 720 1 / 5 $0.23 2 / 5
65 mens toiletry kit 720 1 / 5 $0.68 2 / 5
66 mens shaving supply 590 1 / 5 $0.88 2 / 5
67 mens grooming store 590 1 / 5 $0.70 2 / 5
68 mens grooming essentials 590 1 / 5 $0.02 3 / 5
69 grooming essentials 590 1 / 5 $0.41 2 / 5
70 men grooming store 590 1 / 5 $0.70 2 / 5
71 mens help 590 1 / 5 $1.53 2 / 5
72 mens shaving tools 480 1 / 5 $0.28 2 / 5
73 men toiletries 480 1 / 5 $0.24 2 / 5
74 affordable grooming 480 1 / 5 $0.50 2 / 5
75 men grooming service 480 1 / 5 $0.29 2 / 5
76 mens grooming service 480 1 / 5 $0.29 2 / 5
77 mens grooming tips 390 1 / 5 $0.28 2 / 5
78 grooming help 390 1 / 5 $0.27 2 / 5
79 mens shaving box 320 1 / 5 $0.01 3 / 5
80 grooming aid 320 1 / 5 $0.31 2 / 5
81 cheap groom 320 1 / 5 $0.53 2 / 5
82 grooming cheap 320 1 / 5 $0.54 2 / 5

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