Idea

1746720274976975606

Name

communications platform as a service

Created

08-05-25 16:04

Last Updated

08-05-25 16:04

Description

communications platform as a service CPaaS that enables developers to add communication features like voice messaging email and video to their applications using its web service APIs and mobile sdk

Business Model

-

Revenue Model

-

Target Audience

-

Execution

-

Summary

Weighted Score
info Higher score means higher demand with lower customer acquisition cost
66 / 100

Details

Report Engine
ISL
Google Planner & Clickstream Ver. 1e
SEO Good

The number of keywords found is relatively high, indicating that SEO is a great channel to focus on to target your audience.

Marketability Good

The median keyword volume is relatively high, which is a great sign for marketability. Cold outreach combined with SEO could lead to significant market share capture.

Reach Good

The high overall search volume is a great sign of a very large market that is constantly on the lookout for new products & services in this space.

Fragmentation Ok

The keywords are fairly well split in volume. This signals a market that is not reliant on a handful of keywords.

AdvertisingPoor

The Cost Per Click is relatively high. To make advertising based customer acquisition work, high pricing and conversion rates are recommended.

Recommendations

Coming Soon!

Search Demand

Examined Keywords
info Number of keywords we examined
6 000
Higher is better Ok
Targetable Keywords
info Keywords that fit your idea
120
Higher is better Good
Total Volume
info Total Google search queries you can go after
2 553 820
Higher is better Good

Marketability

Search Diversity
info How often your keywords include phrases like 'Communications'
17.50%
Lower is better Good
Top-10 Volume
info Amount of traffic the Top-10 keywords receive
72.38%
Lower is better Ok
Median Volume
info The median search volume across all identified keywords
2 900
Higher is better Good

Advertising

Average CPC
info Estimated average Cost Per Click to advertise on Google
$1.07
Lower is better Poor
Competition
info Estimated competition when advertising on Google
11.74%
Lower is better Good
Ad Group
info Most likely topical keywords market you would go after
Communications
Other groups may also apply!

Adjacent Ideas

Adjacency recommendations can help you pivot in case you're unhappy with your idea.

> Ai powered chatbots for customer support> Video conferencing solutions for remote teams> Omnichannel customer engagement platforms> Cloud based contact center software> Real time language translation services for mobile apps

Themes

Themes can help you identify ways to further marketing opportunities.

> Real Time Communication> Cloud Based Services> Developer Tools> Api Integrations> Mobile App Development> Digital Transformation> Customer Engagement> Omnichannel Experience> Unified Communications

Potential Audiences

Audiences can help you niche and further improve the potential of your idea.

> Mobile App Developers> Web Developers> It Professionals> Business Owners> Customer Service Representatives> Marketing Teams> Sales Teams> Entrepreneurs> Telecom Providers> Software Engineers> Devops Teams> Ctos> Product Managers> Startups> Enterprise Businesses> E Commerce Platforms> Healthcare Providers> Financial Institutions> Education Platforms> Government Agencies

Marketing Strategies

Marketing Strategies that can be applied to your idea.

Content Marketing

Create tutorials and guides on integrating communication apis into applications.

Influencer Marketing

Partner with developer influencers to promote the cpaas platform.

Search Engine Optimization

Optimize website content for keywords like 'communication apis' and 'cpaas platform'.

Paid Advertising

Run targeted google ads campaigns for developers and business owners.

Event Marketing

Host webinars and workshops on real-time communication and cpaas solutions.

Referral Marketing

Implement a referral program for developers to refer friends and colleagues.

Thematic Reddit Threads

Reddit can be a great marketing channel. We've scraped the top SERP threads based on your primary keywords.

/r/FlutterDev > Is Mobile Dev good or bad choice? : r/FlutterDev /r/GraphicDesigning > Best cloud storage solution for a communications team? /r/learnprogramming > What's the best way to develop a real time chat? /r/iiiiiiitttttttttttt > Cloud VoIP SUUUUUUUUUUUUUUUUUUUUUUCKS /r/VOIP > Looking for unified comms solution : r/VOIP /r/processmanagement > 5 Best Cloud Communication Software Across 5 Use Cases /r/dataengineering > Is API-driven development only for massive companies? /r/webdev > best way to add realtime message functionality to my web ... /r/androiddev > Is Mobile app development Dead? : r/androiddev /r/developers > What are the different types of APIs? : r/developers /r/VOIP > Any opinions on Intermedia Elevate Cloud VOIP? /r/learnjavascript > Real time chat application : r/learnjavascript /r/node > FullStack Real Time Messaging App : r/node /r/cybersecurity > What is an API really? Need deeper explanation. /r/twilio > Using separate services? or just using CPaaS, Twilio? /r/networking > Future of cloud networking /r/Kotlin > Kotlin SDK develop for mobile android and ios apps /r/webdev > Real time text chat : r/webdev /r/learnprogramming > What Technologies Are Used to Build Real-time Messaging? /r/explainlikeimfive > Eli5 What is API? : r/explainlikeimfive /r/learnprogramming > How does an API and HTTP protocol interact? /r/SaaS > Explain what your SAAS does in under 10 words /r/nextjs > What would you use to build simple real time messaging ... /r/processmanagement > What is CPaaS? Communications Platform as a Service ... /r/digital_marketing > What is API How does it work? IF anyone knows please ... /r/Entrepreneur > An open-source alternative to Twilio : r/Entrepreneur /r/dotnet > Help me understand what an API really is : r/dotnet /r/explainlikeimfive > ELI5: API Communication : r/explainlikeimfive /r/aws > communication using API Gateway : r/aws /r/dotnet > Api to api communication : r/dotnet /r/businessmessaging > CPaaS Rich Media Revenue to Generate over $10bn ... /r/ExperiencedDevs > Creating a mobile app as a single dev - best framework ... /r/androiddev > Building "Mobile App Onboarding SDK" for apps/developers /r/SalesforceDeveloper > Building an android app salesforce mobile sdk /r/sales > Anyone in cloud sales? : r/sales /r/explainlikeimfive > ELI5: CPaaS (communications platform as a service) /r/learnprogramming > Whats the difference between a real time chat application ... /r/SaaS > What's CPaaS? : r/SaaS /r/sysadmin > Best Cloud Based Phone System For Company With 150 ... /r/ExperiencedDevs > Building out in React native vs ios/android native sdk? /r/sre > open source iOS and Android SDKs built on OTel : r/sre /r/programming > Expert Opinion – Where is CPaaS Industry Headed /r/AskProgramming > Database for real time chat app? : r/AskProgramming /r/nextjs > Real-Time Chat Feature : r/nextjs /r/networking > Recommendations on a Unified Communications Solution?

Keyword Opportunities

We've removed all keywords with 1M+ or below 300 in volume as these are usually not worth targeting for new businesses.

# Keyword Est. Volume Volume Bracket CPC Ad Potential
1 video call 368 000 5 / 5 $0.10 5 / 5
2 cloud computing 368 000 5 / 5 $0.38 4 / 5
3 real time 301 000 5 / 5 $0.09 5 / 5
4 web development 201 000 5 / 5 $0.21 4 / 5
5 mobile app 165 000 5 / 5 $0.20 4 / 5
6 mobile application 135 000 5 / 5 $0.13 5 / 5
7 platform service 110 000 5 / 5 $0.21 4 / 5
8 cloud messaging 90 500 5 / 5 $0.23 4 / 5
9 api gateway 60 500 5 / 5 $1.82 3 / 5
10 messaging voice 49 500 4 / 5 $0.17 4 / 5
11 voice messaging 49 500 4 / 5 $0.17 4 / 5
12 mobile service 40 500 4 / 5 $3.75 3 / 5
13 web messaging 40 500 4 / 5 $1.15 3 / 5
14 video conferencing 40 500 4 / 5 $0.65 4 / 5
15 cloud service 40 500 4 / 5 $0.74 3 / 5
16 cloud security 27 100 4 / 5 $0.89 3 / 5
17 service provider 27 100 4 / 5 $1.07 3 / 5
18 email service 27 000 4 / 5 $8.07 3 / 5
19 api integration 22 200 3 / 5 $1.02 3 / 5
20 cloud native 18 100 3 / 5 $0.56 3 / 5
21 web service 18 100 3 / 5 $0.65 3 / 5
22 communication channel 14 800 3 / 5 $1.24 3 / 5
23 app video 14 800 3 / 5 $0.09 4 / 5
24 app voice 14 800 3 / 5 $0.06 4 / 5
25 cloud platform 14 800 3 / 5 $0.89 3 / 5
26 sms gateway 12 100 3 / 5 $0.60 3 / 5
27 cloud infrastructure 12 100 3 / 5 $0.92 3 / 5
28 communication protocol 12 100 3 / 5 $0.17 4 / 5
29 cloud based platform 12 100 3 / 5 $0.59 3 / 5
30 developer tool 12 100 3 / 5 $0.27 3 / 5
31 sms service 9 900 3 / 5 $0.66 3 / 5
32 api management 9 900 3 / 5 $2.54 3 / 5
33 service delivery 8 100 3 / 5 $0.30 3 / 5
34 video platform 8 100 3 / 5 $0.88 3 / 5
35 email messaging 8 100 3 / 5 $0.04 4 / 5
36 cloud based 8 100 3 / 5 $0.47 3 / 5
37 message api 6 600 2 / 5 $0.14 3 / 5
38 mobile video 6 600 2 / 5 $0.13 3 / 5
39 real time data 6 600 2 / 5 $0.90 3 / 5
40 communication network 6 600 2 / 5 $1.66 3 / 5
41 api messaging 6 600 2 / 5 $0.14 3 / 5
42 mobile communication 6 600 2 / 5 $2.36 2 / 5
43 messaging api 6 600 2 / 5 $0.14 3 / 5
44 web development tool 5 400 2 / 5 $0.33 3 / 5
45 real time system 5 400 2 / 5 $0.27 3 / 5
46 service level 5 400 2 / 5 $0.39 3 / 5
47 email platform 5 400 2 / 5 $2.40 2 / 5
48 video messaging 5 400 2 / 5 $0.88 3 / 5
49 app communication 5 400 2 / 5 $1.23 3 / 5
50 service oriented 4 400 2 / 5 $0.56 3 / 5
51 message service 3 600 2 / 5 $1.32 2 / 5
52 email communication 3 600 2 / 5 $1.66 2 / 5
53 messaging service 3 600 2 / 5 $1.32 2 / 5
54 email api 3 600 2 / 5 $0.91 3 / 5
55 communication features 3 600 2 / 5 $0.01 4 / 5
56 cloud api 3 600 2 / 5 $0.97 3 / 5
57 api service 3 410 2 / 5 $0.51 3 / 5
58 real time analytics 2 900 2 / 5 $1.57 2 / 5
59 video conferencing service 2 900 2 / 5 $3.25 2 / 5
60 video sdk 2 900 2 / 5 $1.03 2 / 5
61 communication platform 2 900 2 / 5 $1.99 2 / 5
62 cloud communication 2 900 2 / 5 $0.78 3 / 5
63 cloud based service 2 400 2 / 5 $0.70 3 / 5
64 messaging platform 2 400 2 / 5 $1.67 2 / 5
65 video email 2 400 2 / 5 $1.73 2 / 5
66 video conferencing solutions 2 400 2 / 5 $2.90 2 / 5
67 app integration 2 400 2 / 5 $2.00 2 / 5
68 communication solution 1 900 2 / 5 $2.88 2 / 5
69 real time processing 1 900 2 / 5 $0.33 3 / 5
70 video voice 1 600 2 / 5 $0.30 3 / 5
71 web service api 1 600 2 / 5 $0.30 3 / 5
72 real time communication 1 600 2 / 5 $1.16 2 / 5
73 video api 1 600 2 / 5 $0.80 2 / 5
74 realtime communication 1 600 2 / 5 $1.16 2 / 5
75 voice gateway 1 300 1 / 5 $0.47 2 / 5
76 communication cloud 1 300 1 / 5 $0.93 2 / 5
77 developer platform 1 300 1 / 5 $1.99 2 / 5
78 service architecture 1 300 1 / 5 $1.04 2 / 5
79 api voice 1 300 1 / 5 $1.27 2 / 5
80 voice api 1 300 1 / 5 $1.27 2 / 5
81 cloud comms 1 300 1 / 5 $0.93 2 / 5
82 mobile sdk 1 300 1 / 5 $1.04 2 / 5
83 api solution 1 300 1 / 5 $1.07 2 / 5
84 api developer 1 020 1 / 5 $0.87 2 / 5
85 video communication 1 000 1 / 5 $0.48 2 / 5
86 voice communication 1 000 1 / 5 $1.27 2 / 5
87 messaging email 1 000 1 / 5 $0.04 3 / 5
88 cloud voice 1 000 1 / 5 $2.37 2 / 5
89 api provider 1 000 1 / 5 $0.41 2 / 5
90 voice service 1 000 1 / 5 $1.69 2 / 5
91 communication interface 880 1 / 5 $0.01 4 / 5
92 communication provider 880 1 / 5 $3.18 2 / 5
93 api integration services 880 1 / 5 $1.45 2 / 5
94 real time chat 880 1 / 5 $0.68 2 / 5
95 mobile email 880 1 / 5 $0.07 3 / 5
96 mobile api 720 1 / 5 $0.26 2 / 5
97 developer support 720 1 / 5 $0.34 2 / 5
98 sdk integration 720 1 / 5 $0.85 2 / 5
99 web communication 720 1 / 5 $1.09 2 / 5
100 video conferencing api 720 1 / 5 $0.98 2 / 5
101 email integration 720 1 / 5 $1.36 2 / 5
102 communication service 720 1 / 5 $0.64 2 / 5
103 voice solution 590 1 / 5 $0.78 2 / 5
104 email cloud service 590 1 / 5 $0.98 2 / 5
105 communication api 590 1 / 5 $2.79 2 / 5
106 video chat sdk 590 1 / 5 $1.30 2 / 5
107 video conferencing sdk 590 1 / 5 $1.30 2 / 5
108 real time service 590 1 / 5 $0.01 4 / 5
109 video integration 480 1 / 5 $0.01 3 / 5
110 video service 480 1 / 5 $0.01 3 / 5
111 real time messaging 390 1 / 5 $1.54 2 / 5
112 video messaging service 390 1 / 5 $2.23 1 / 5
113 app messaging 330 1 / 5 $0.03 3 / 5
114 cloud sms 320 1 / 5 $0.37 2 / 5
115 voice messaging service 320 1 / 5 $2.15 1 / 5
116 cloud communication platform 320 1 / 5 $1.24 2 / 5
117 cpaas solution 320 1 / 5 $0.91 2 / 5
118 cpaas provider 320 1 / 5 $7.39 1 / 5
119 cpaas platform 320 1 / 5 $1.00 2 / 5
120 web service integration 320 1 / 5 $1.58 2 / 5

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