Idea

1747200675469794466

Name

PropCal

Created

14-05-25 05:31

Last Updated

14-05-25 05:31

Description

A tool to help house buyers and renters in the UK to coordinate viewings across all estate agency and service listings. To compile their reviews of the properties. Accomplished by auto-monitoring their email for all the various communications.

Business Model

B2C

Revenue Model

Commission

Target Audience

House buyers & renters

Execution

Moderate

Tags

real estatebuyingrenting

Competitors

Rightmove

Summary

Weighted Score
info Higher score means higher demand with lower customer acquisition cost
31 / 100

Details

Report Engine
ISL
Google Planner & Clickstream Ver. 1e
SEO Poor

There seem to be an extreme lack of keywords in this idea space. This typically indicates that SEO may not be the best customer acquisition channel for this idea.

Marketability Good

The median keyword volume is relatively high, which is a great sign for marketability. Cold outreach combined with SEO could lead to significant market share capture.

Reach Ok

The demand for products & services in this space is fairly stable which is further supported by the decent overall targetable search volume.

Fragmentation Poor

The market is extremely concentrated in the top-10 keywords which in most cases indicate extremely high competition.

AdvertisingOk

The overall advertising cost is acceptable if your pricing model and margins allow for it. Picking the right keywords to bid on is key.

Recommendations

Coming Soon!

Search Demand

Examined Keywords
info Number of keywords we examined
2 750
Higher is better Ok
Targetable Keywords
info Keywords that fit your idea
55
Higher is better Poor
Total Volume
info Total Google search queries you can go after
1 082 020
Higher is better Ok

Marketability

Search Diversity
info How often your keywords include phrases like 'Property Viewings'
-%
Lower is better Good
Top-10 Volume
info Amount of traffic the Top-10 keywords receive
88.24%
Lower is better Poor
Median Volume
info The median search volume across all identified keywords
2 900
Higher is better Good

Advertising

Average CPC
info Estimated average Cost Per Click to advertise on Google
$0.89
Lower is better Ok
Competition
info Estimated competition when advertising on Google
21.58%
Lower is better Ok
Ad Group
info Most likely topical keywords market you would go after
Property Viewings
Other groups may also apply!

Adjacent Ideas

Adjacency recommendations can help you pivot in case you're unhappy with your idea.

> Virtual property viewing platform> Ai powered property recommendation engine> Uk property market analytics tool> Estate agency crm system> Property maintenance and repair services

Themes

Themes can help you identify ways to further marketing opportunities.

> Home Buying> Rental Experience> Property Search> Estate Agency> Customer Reviews> Email Management> Property Listings> Uk Real Estate> Home Renting> Digital Organization

Potential Audiences

Audiences can help you niche and further improve the potential of your idea.

> First Time Home Buyers> Young Professionals> Families> Retirees> Students> Expats> Real Estate Agents> Property Managers> Landlords> Homeowners> Renters> Estate Agency Staff> Property Developers> Interior Designers> Mortgage Brokers> Financial Advisors> Uk Expats> Londoners> City Dwellers> Suburban Residents

Marketing Strategies

Marketing Strategies that can be applied to your idea.

Influencer Marketing

Partner with uk property influencers to showcase the tool.

Content Marketing

Create informative blog posts and guides on uk property search.

Social Media

Run targeted facebook ads for first-time home buyers.

Email Marketing

Send personalized email campaigns to uk renters.

Referral Marketing

Implement a referral program for satisfied customers.

Search Engine Optimization

Optimize the website for uk property-related keywords.

Thematic Reddit Threads

Reddit can be a great marketing channel. We've scraped the top SERP threads based on your primary keywords.

/r/Landlord > [Landlord - general] Document storage /r/realtors > Thinking of transitioning to real estate office management /r/FirstTimeHomeBuyer > Lender telling us to not use first time home buyer programs. /r/RealEstate > Do real estate agents have managers? : r/RealEstate /r/RealEstateTechnology > What is the best device/tool that is both effective ... /r/MoneyDiariesACTIVE > Has anyone used their city's first time homebuyer ... /r/PropertyManagement > Property managers: how the heck do you keep yourself ... /r/uklandlords > Manager at letting agency - ask me anything : r/uklandlords /r/indianapolis > Has anyone used Indiana's homebuyer programs? /r/FirstTimeHomeBuyer > First time home buyers down payment help programs /r/FirstTimeHomeBuyer > Can someone explain to me Down Payment Assistant ... /r/csharp > Looking for code review of a mini-compiler I wrote : r/csharp /r/realtors > Why don't all brokers just become property managers? /r/RealEstate > Best tool for searching properties? : r/RealEstate /r/Landlord > [Landlord] How do you keep track of expenses/income? US ... /r/FirstTimeHomeBuyer > Free $7500 when you buy a house : r/FirstTimeHomeBuyer /r/Kotlin > Getting creative with jqwik generators - Advanced property- ... /r/realestateinvesting > How do you stay organized with multiple properties? /r/ProgrammerHumor > codeReviews : r/ProgrammerHumor /r/realtors > From Realtor to Property Manager /r/FirstTimeHomeBuyer > I finally have a decent down payment size. Where can I go ... /r/Compilers > Land ahoy: leaving the Sea of Nodes : r/Compilers /r/javascript > r/javascript - A personal review of automated testing tools ... /r/UKJobs > Career change from estate agency/property management ... /r/Compilers > Which steps of compiler design can be parallelized? /r/RealEstate > To Landlords: How do you organize your rent payments? /r/Landlord > Suggestions for organizing and automating property ... /r/RealEstate > Should I avoid property mangers who are also realtors? /r/realtors > What are some apps / tools / hacks, etc. that you swear by ... /r/AskAnAustralian > Why do people want to become real estate agents? /r/FirstTimeHomeBuyer > Anyone here taken advantage of a first-time homebuyer ... /r/ProgrammingLanguages > How good is Go for writing a compiler? /r/realestateinvesting > What tools do you use to track your properties? /r/PropertyManagement > Realtor as Property Manager. : r/PropertyManagement /r/FirstTimeHomeBuyer > First time home buyer interested in down payment ... /r/RealEstate > To all owners of 20+ properties: How do you monitor your ... /r/realtors > Am I being dramatic or is my broker/boss toxic? : r/realtors /r/FirstTimeHomeBuyer > What Websites / Apps are best to find listings? /r/AusPropertyChat > What tool would help you in the property market (buying or ... /r/realestateinvesting > To all who rent out. What apps do you use to track ... /r/Landlord > [Landlord] Can anyone suggest a basic and free software ... /r/FirstTimeHomeBuyer > First time home buyer programs for higher income? /r/HousingUK > Do you bring any tools when viewing a property? /r/AusPropertyChat > Best Online Property Valuation Tool : r/AusPropertyChat /r/homestead > Looking for ideas for a remote property viewer : r/homestead /r/Compilers > Best Book to learn compiler from beginning /r/Compilers > Compiler testing strategies / framework suggestions /r/OrganizationPorn > Organized my tools...I rent, so I don't want to invest in wall ...

Keyword Opportunities

We've removed all keywords with 1M+ or below 300 in volume as these are usually not worth targeting for new businesses.

# Keyword Est. Volume Volume Bracket CPC Ad Potential
1 property manager 301 000 5 / 5 $1.75 4 / 5
2 property finder 301 000 5 / 5 $0.58 4 / 5
3 estate agent 135 000 5 / 5 $1.23 4 / 5
4 property search 74 000 5 / 5 $0.47 4 / 5
5 home finder 49 500 4 / 5 $0.12 4 / 5
6 house hunter 27 100 4 / 5 $0.18 4 / 5
7 home search 27 100 4 / 5 $0.51 3 / 5
8 home rental website 18 100 3 / 5 $0.24 4 / 5
9 property monitor 12 100 3 / 5 $1.69 3 / 5
10 rent helper 9 900 3 / 5 $0.69 3 / 5
11 property scout 9 900 3 / 5 $0.11 4 / 5
12 house finder 9 900 3 / 5 $0.27 3 / 5
13 rent finder 9 900 3 / 5 $0.37 3 / 5
14 property viewer 8 100 3 / 5 $0.10 4 / 5
15 home viewer 8 100 3 / 5 $0.23 3 / 5
16 estate manage 6 600 2 / 5 $1.05 3 / 5
17 viewing property 6 600 2 / 5 $0.09 4 / 5
18 rent manager 6 600 2 / 5 $1.82 3 / 5
19 property search website 4 400 2 / 5 $0.21 3 / 5
20 estate service 4 400 2 / 5 $0.04 4 / 5
21 uk property 4 400 2 / 5 $0.36 3 / 5
22 uk home finder 4 400 2 / 5 $0.63 3 / 5
23 property finder uk 3 600 2 / 5 $0.36 3 / 5
24 feedback system 3 600 2 / 5 $1.72 2 / 5
25 uk property search 3 600 2 / 5 $0.25 3 / 5
26 house viewer 2 900 2 / 5 $0.60 3 / 5
27 home tracker 2 900 2 / 5 $1.59 2 / 5
28 home monitor 2 900 2 / 5 $0.59 3 / 5
29 best estate agency 2 400 2 / 5 $3.05 2 / 5
30 house manager 2 400 2 / 5 $1.49 2 / 5
31 rent property manager 1 600 2 / 5 $2.94 2 / 5
32 rent tracker 1 300 1 / 5 $2.23 2 / 5
33 property guide 1 300 1 / 5 $0.33 3 / 5
34 rent house finder 1 000 1 / 5 $0.18 3 / 5
35 house finder website 1 000 1 / 5 $0.42 2 / 5
36 property review 1 000 1 / 5 $0.79 2 / 5
37 rent property finder 880 1 / 5 $0.19 3 / 5
38 rental property search 880 1 / 5 $0.19 3 / 5
39 email monitor 880 1 / 5 $3.36 2 / 5
40 search helper 880 1 / 5 $0.73 2 / 5
41 home rental service 880 1 / 5 $1.15 2 / 5
42 rental property finder 880 1 / 5 $0.19 3 / 5
43 rent comparison tool 720 1 / 5 $1.38 2 / 5
44 property watch 720 1 / 5 $0.64 2 / 5
45 estate agent reviews 720 1 / 5 $1.29 2 / 5
46 estate agency reviews 720 1 / 5 $1.30 2 / 5
47 property assistant 720 1 / 5 $0.14 3 / 5
48 estate agent comparison 590 1 / 5 $4.46 1 / 5
49 uk house finder 590 1 / 5 $0.28 2 / 5
50 estate finder 480 1 / 5 $0.35 2 / 5
51 home search engine 390 1 / 5 $0.48 2 / 5
52 property search engine 390 1 / 5 $0.27 2 / 5
53 property finder app 390 1 / 5 $0.79 2 / 5
54 property coordinator 390 1 / 5 $0.01 3 / 5
55 estate tracker 320 1 / 5 $2.43 1 / 5

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